THE 2007 ADVENTURE RACING WORLD CHAMPIONSHIP
24 May - 2 June 2007 (RACE STARTS 26 MAY)
Fort William and Lochaber, Scotland
Multi-discipline, expedition-style adventure race in the Scottish  
highlands
http://www.arwc2007.com



SCOTLAND TO TEST 240 OF THE WORLD'S TOUGHEST ENDURANCE ATHLETES TO  
THE LIMIT

THE 2007 ADVENTURE RACING WORLD CHAMPIONSHIP

60 of the world's top adventure racing teams from 22 countries are  
currently gearing up for the Wilderness ARC, the 2007 Adventure  
Racing World Championship. It is a major event in the Highland 2007  
event programme, Scotland's Year of Highland Culture, and is  
guaranteed to be the most spectacular and demanding multi-discipline,  
expedition-style endurance event ever staged in the UK.

Taking place from 24 May until 3 June (race starts 26 May) in Fort  
William and Lochaber – The Outdoor Capital of the UK - in the  
Scottish Highlands, The Wilderness ARC will mark the climax of the  
prestigious Adventure Race World Series, with a course covering over  
500 kilometres of rugged and varied terrain, including 25,000 metres  
of ascent. Designed to test the limit of mind, body and spirit of  
some of the fittest, toughest and most determined athletes on the  
planet, this roller-coaster of rugged sporting disciplines promises  
to be an adventure of epic proportions.

Competitors will be guaranteed a mix of challenges involving  
navigation, mountain biking, mountain running, kayaking, abseiling,  
mountaineering, river crossing and both gorge and open water  
swimming.   Dedicated team-work, meticulous planning and cunning  
strategy, coupled with awesome mental and physical stamina and the  
ability to keep going through extreme sleep depravation, are all  
vital to success.

The mixed-sex teams of four, who faced a rigorous selection process  
before gaining entry to the event, will come from a diversity of  
countries around the world, including Australia, Brazil, Canada,  
Denmark, France, Germany, Ireland, New Zealand, Norway, Poland,  
Trinidad, South Africa, Sweden and the United States.   Alongside 20  
powerful UK squads they will battle it out for the coveted title of  
World Adventure Racing Champions 2007.

The British Adventure Racing Champions, Team Aberdeen Asset  
Management, who have won the Wilderness ARC race for the past two  
years and who boast a spectacular international track record, are  
aiming for the hat trick in the face of fierce competition.   They  
will compete alongside hot favourites Team NIKE (USA), whose iconic  
Ian Adamson is the seven-times adventure racing world champion, and  
the awesome Team Adventure Sport (NZ); in addition to other strong  
contenders like Team SOLE (USA), Team Merrell Wigwam (NZ), Team Buff  
Cookmax (Spain) and Team Lundhags (SWE).

A spokesman for Team Aberdeen Asset Management, whose squad includes  
the most prolific of the UK's finest endurance athletes, said; 'For  
the last year and a half we have been training specifically for and  
eagerly anticipating this race.  We're a very strong team, we work  
brilliantly together, we're in peak condition and we're going for  
gold!  With this year's championship on home turf it would be  
fantastic to see a British team on the podium'.

Other British teams expected to present tough competition are Team  
The North Face (who came second in last year's Wilderness ARC) and  
Superfeet / Life Is Good, the predominantly Scottish team (who came  
third in 2006).

As in previous years there is intense speculation about the course,  
although it is a closely guarded secret until the eve of the race.  
Course designer Gary Tompsett, said:  'I have been visualizing and  
planning this championship course over the past three years during  
the development of the previous Wilderness ARC races staged in 2005  
and 2006 and can reveal that it will contain more unique, truly  
dramatic and strenuous challenges than ever before.  It takes  
competitors into the heart of sensational and sometimes unexpected  
territory of Scotland – Europe's Adventure Capital - and will draw on  
the superlatives of Lochaber and beyond.  It's a monster of a route.'

Athletes are likely to tackle the UK's highest and roughest mountains  
and ridges, stunning deep glens, deep cold lochs, wild remote  
moorland, forests and peninsulas, mystical islands, open sea  
crossings; in ever-changing weather, always with the possibility of  
heavy rain, high winds, sleet and even snow.

Jim Mee, Managing Director of Detail Events and co-creator of  
Wilderness ARC said: 'The professionalism of our experienced event  
team and the massive potential of adventure racing to showcase the  
huge range of outdoor activity opportunities available to visitors in  
the Highlands and Islands has once again attracted the unique and  
vital partnership of EventScotland, VisitScotland, Highland 2007, The  
Highland Council and The Outdoor Capital of the UK. The financial  
backing and logistical support of these partners helped Scotland win  
the race to host the Adventure Race World Championship for 2007.'

The Wilderness ARC is currently attracting an enthusiastic response  
from UK and international media and adventure racing buffs. The media  
coverage generated from the event is expected to boost the profile of  
Fort William and Lochaber, a region that is widely recognised as a  
world-class destination for adventure sport and one of Europe's last  
great wilderness areas.

Ends

Media contacts:
Paddy Cuthbert for Podge Publicity  T: +44 (0)131 477 2037 / M: +44  
(0)7968 699636 / E: paddy@podge.co.uk
Jim Mee – Media Director – AR World Championship 2007 – M: +44 (0)  
7790 900 354 / E: jim@allinthedetail.com


Editor's Notes:
The Wilderness ARC 2007, THE ADVENTURE RACING WORLD CHAMPIONSHIP, one  
of the most demanding and eagerly-awaited events of the 2007  
international adventure race calendar, will be staged in Fort William  
and Lochaber, the Outdoor Capital of the UK, in the Scottish  
Highlands from 24 May until 3 June 2007 (racestarts on 26 May) -  
http://www.arwc2007.com

The Adventure Racing World Series is an international circuit of  
premier adventure races representing eight countries, creating a  
twelve-month calendar of professional events around the world and  
acting as qualifiers for the Adventure Race World Championship in  
Scotland 2007.

Wilderness ARC 2007, The Adventure Racing World Championship, has  
been supported by the Highland 2007 Regional Events Programme, which  
is funded by EventScotland. HIGHLAND 2007, the year Scotland  
celebrates Highland culture, aims to promote the Highlands as a great  
place to live and to visit through showcasing the unique and special  
nature of Highland culture past, present and future. Highland 2007 is  
a partnership between three principal funding agencies: The Highland  
Council, the Scottish Executive, and Highlands and Islands  
Enterprise. Visit http://www.highland2007.com for details

EventScotland is the national organisation for sports and cultural  
events and co-ordinates the delivery of the Major Events Strategy  
published by the Scottish Executive in November 2002. The strategy is  
designed to maximise the benefits of existing events, to attract new  
events, to showcase Scotland's assets and to encourage more people to  
visit Scotland to experience at first hand major sporting and  
cultural events being staged in the country. For further information  
about EventScotland, its funding programmes and the latest event news  
please visit http://www.EventScotland.org

VisitScotland - is the lead agency for promoting tourism in Scotland  
and has three key roles: to attract visitors to Scotland, to engage  
with partners in the industry and to add value to the visitor  
experience. VisitScotland is working with the tourism industry and  
other partners to achieve a 50 per cent growth in tourism revenues  
for Scotland by 2015. Key to this ambition is the generation of  
additional visits and one of the ways the organisation plans to  
achieve this is through the VisitScotland adventure tourism campaign  
that aims to establish Scotland as Europe's Adventure Capital. For  
further information about adventure sports in Scotland log on to  
visitscotland.com/adventure. For holiday information on Scotland go  
visitscotland.com.

Outdoor Capital of the UK- A not-for-profit community company  
established to promote Fort William and Lochaber as the best place to  
experience the outdoors in the UK. There are over 65 different  
activities to choose from in an amazing
landscape that encompasses the small isles to Ben Nevis with white  
water rivers, sea, lochs, beaches, forest, glens, cliffs and  
mountains in between.
http://www.outdoorcapital.co.uk

The AR World Series is proud to partner with Casio: 'Official Watch  
of the AR World Series'.
http://www.arworldseries.com
http://www.casio-watches.com


Useful Websites:
Wilderness ARC – The AR World Championship 2007 - http://
www.arwc2007.com
AR World Series -  http://www.arworldseries.com
Sleepmonsters - Team profiles and information on UK and International  
adventure racing: http://www.sleepmonsters.co.uk
Highland 2007:  http://www.highland2007.com
EventScotland: http://www.eventscotland.org
Adventure sports in Scotland:  http://www.visitscotland.com/adventure
VisitScotland - Information about short breaks and holidays in  
Scotland:  http://www.visitscotland.com
Outdoor Capital of the UK:  http://www.outdoorcapital.co.uk
Detail Events Ltd: http://www.allinthedetail.com
ACE Races:  http://www.aceraces.com

"limits exist only in people's minds"
(Terra Incognita)